Click below to walk through our handy Google Vehicle Ads setup presentation. Feel free to download the presentation and share it with your team.

***Please note at this time, it does appear Google does have to whitelist the Merchant Center account so the “Vehicle Ads” option is available. Should you get to that step in the process and only see an option for Shopping Ads, you will need to contact your Google Rep so the account can be enabled for Vehicle Ads.

Please review the list of errors below. These are errors within the dealer inventory and Hoot holds no responsibility for accuracy or issues related to inventory uploads because of these errors. Google does not remove duplicate vins or clear previous issues upon upload. Should you have issues uploading it is recommended you remove all previous product prior to re-uploading so you are looking at relevant error messages.

Here are some of the common errors:

• Dealer Image Overlays

  • Best practice inform the dealership overlays are not allowed through the Merchant Center feeds

  • Ask dealership to remove overlays from the second image of the each vehicle, while ensuring that image is a front facade of the vehicle

  • Review the images from the feed link prior to uploading

• Missing Color

  • This error is common if you wish to filter out vehicles with no color listed please do so in the feed filters

• Missing Mileage

  • This error is common if you wish to filter out vehicles with no mileage listed please do so in the feed filters

• New Car Mileage over 200 miles

  • This error is common if you wish to filter out new vehicles with over 200 miles listed please do so in the feed filters

• Missing Price

  • This error is common if you wish to filter out vehicles with price listed please do so in the feed filters

• Incorrectly appending Value-track store code parameter {store_code} see here for implementation

  • Reference this link on requirements see “Link Template” https://support.google.com/merchants/answer/11192663

• Please see the set-up guide for additional errors and how to handle these.