/
Hoot Monitor | Adding Advertisers & Enabling Features

Hoot Monitor | Adding Advertisers & Enabling Features

Adding Advertisers in Hoot Monitor is made easy by following five steps:

  1. Advertiser Details

  2. Features

  3. Dynamic Display Feeds

  4. AdWords Search Integration

  5. Special Requests

Step 1) Advertiser Details

  1. Navigate to the Advertiser Dashboard. 

  1. Click the Add Advertiser button in the top right and fill out the required fields.

    1. Note, all fields are mandatory except Advertiser DBA and GMB Store Code.

Step 2) Features

  1. Choose the features that you’d like to activate: “Dynamic Display Feeds” and/or “AdWords Search Integration”.  Use the links below to quickly navigate to specific feature setups depending on your feature.

  2. Dynamic Display Feeds Setup

  3. AdWords Search Integration Setup

Step 3) Dynamic Display Feeds

This step is optional when setting up Dynamic Display. Inventory feeds will be enabled by turning the feature on in step 2. This step is to configure the remarketing scripts for Facebook and Google Ads. Hoot uses an existing GTM container to install remarketing scripts on the advertiser’s Google Tags/Facebook Pixels.

You do not need both Pixel ID and Conversion ID, unless both script installations are desired.

Step 4) AdWords Search Integration

  1. Provide the advertiser’s AdWords Customer ID.

  2. Enable Ad Customizers if this add-on is needed.

Step 5) Special Requests

Under this section, users can make special requests or configurations for a specific dealer. For example, if there is a particular subset of items on your website that you’d like our team to configure for, it can be noted here.