The simplest way to use a HootVid VAST Tag is to use the default provided URL.
i.e.: https://api-video.hootint.com/vast/1.0/last/296
But for some users, there are a couple of adjustments to consider when generating a VAST Tag URL:
1.- Do you want to prevent the user’s browser from caching?
The answer is yes for dynamic videos that are updated within the video campaign.
To prevent the cache in the users side we must add a number which must change every time a user request the page, usually this number is called CACHEBUSTER, and its usage is quite simple, just add the parameter ?cb={{CACHEBUSTER}} to our VAST Tag link.
i.e.: https://api-video.hootint.com/vast/1.0/last/296?cb=0000029
2.- Do you want to customize the ClickThrough URL?
By default, when you create your video ad you set the clickthrough URL in the ad settings.
Sometimes you might want to add tracking parameters in a dynamic way to this URL, so it can be overwritten by demand with the CLICK_URL parameter.
PLEASE NOTE, the URL value must be encoded.
i.e.: https://api-video.hootint.com/vast/1.0/last/296?click_url=https%3A//www.foo.com%3Fsection%3Dbar%26from%3Dvideo
TODO: Pending implementation!