The feed format is needed to run Dynamic Ads on Jumpstart
vehicle_id | The Manufacturers Vehicle Identification Number. |
title | Condition of the Product, Year, Make, Model and trim |
description | Condition of the Product, Year, Make, Model |
url | Link to VDP (vehicle detail page) or To PDP (Product Description Page) |
make | Product Manufacturer |
model | Product Model Identifier |
Year | Year of Manufacture (ex. 2020) |
mileage.value | Number of mileage on vehicle odometer |
mileage.unit | The Unit of measurment to measure Mileage (MI [Miles]) |
vehicle_type | Range of vehicle body types the vehciel could be (ex. Car_ Truck) |
transmission | Vehicle transmission (Manual/ Automatic) |
fuel_type | Type of fuel vehcle takes (ex. GASOLINE) |
body_style | the style of the body of the vehicle (ex.Sedan) |
drivetrain | This identifies the drivetrain of the vehicle the are classified as RWD, AWD, FWD and 4WD |
vin | Vehicle Identification Number (VIN) |
price | The indexed selling price of the product/vehicle. If multiple prices are available the lowest price is assigned. |
address | Location to the dealershit or location to purchase product |
exterior_color | Color of the outside of the Vehicle (Hoot’s image classification AI will try to normalize the color assignments. For example if the vehicle is called “Brilliant Red” from the OEM, Our AI will identify it as “Red” |
availability | This shows if your vehicle / product is in or out of stock |
state_of_vehicle | Condition of the vehicle. Classifications include: new, used and cpo |
latitude | The angular distance of the dealerships/ location of product north or south |
longitude | The angular distance of the dealerships/ location of product East or West |
trim | Versions of the vehicle Model (ex. Sports Package) |
dealer_id | Dealer Identification number |
image[0].url | Picture taken off the VDP/ PDP that represents vehicle/ product |
image[0].tag[0] | Primary image classification, values included are: DEALER, STOCK, or PLACEHOLDER |