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Pricing Structure

Custom templates start at $500. However, the ceiling is determined by the scope of the agreed upon design. The following table can be used to best estimate pricing that will be communicated to the client.

This key is for internal use only. The pricing structure isn’t client facing.

Fee

What is covered?

$500 (Base)

Element and basic format adjustments to base library template designs; (EX: Moving/resizing text or logos, deleting a L3, etc.)

$1,000

Incorporating and building a pre-designed template from the client. These requests often include additional notes for animations, timing, etc.

If a client’s design requests deviate from the original agreed-upon design, a $200 adjustment fee will be applied to their charge.


Pricing Considerations

Currently, there are only three types of custom template requests that will not incur a fee.

  1. Edits to agreed upon elements/fields that aren’t functioning properly.

    1. EX: Adjusting a text field to add text wrapping or image scaling incorrectly.

  2. Managed service clients will not be charged for custom template designs. However, they are still subject to the same checklist and overall design approval process.

  3. Templates that have a universal use in the HootVid library.

    1. EX: If a client requests a template for a vertical we currently don’t have any examples for.

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