Google Merchant Center
The feed format allow you set up a product feed into Google Merchant. This is not for the use of VLA ads program.
id | Vehicle Identification Number (VIN) |
title | Condition of the Product, Year, Make, Model and trim |
city and state | City and State of the dealership or location to purchase product |
link | Link to VDP (vehicle detail page) or To PDP (Product Decription Page) |
image_link | Link to VDP (vehicle detail page) or To PDP (Product Description Page) |
availability | This shows if your vehicle / product is in or out of stock |
price | The indexed selling price of the product/vehicle. If multiple prices are available the lowest price is assigned. |
brand | Product Manufacturer |
model | Product Model |
mpn | Vehicle Identification Number (VIN) |
condition | Condition of the vehicle. Classifications include: new, used and cpo |
adult | Notifies if the content is for adult viewers only |
color | Color of the outside of the Vehicle (Hoot’s image classification AI will try to normalize the color assignments. For example if the vehicle is called “Brilliant Red” from the OEM, Our AI will identify it as “Red” |